7 Steps To Improve User Experience of Your Site
7 Steps To Improve User Experience of Your Site
Ranking on the first page of Google is very tough nowadays. But you have to try your best.
And it's our job to give the best experience to the user, ASAP
In this post, I am going to show you How to Improve User Experience of Your Site
- Increase Page Speed
- Use a short paragraph in your content.
- Use Heading and Subheading in your content:
- Use Bullet point
- Use images and screenshots
- Use videos or Gif
- Use Call To actions
If a user spends more time on a site, then google realized that users love your site.
then google rank your site.
But if the user bounces back from your site within seconds, then it gives a signal to google that, users don't like your site.
So our job is to give the best user experience
HOW?
Here are the steps
Steps to Improve User Experience of Your Site
- Increase Page Speed
If the site takes more time to load, then the user hits the back button. so you have to increase page speed
How to increase page speed, here are a few steps
- Minify CSS, Javascript, and HTML
- Optimize images
- Reduce redirects
Use some online tools to optimize images
If you are using wordpress site, watch the following video
2. use a short paragraph in your content.
No one wants to read a huge paragraph. So try to use 2-3 sentenses in ervery paragraph.
3. Use Heading and Subheading in your content To Improve User Experience
The user quickly scans content. Heading and subheading can help the user to get information quickly. just any keyword on google, and then observe a few ranking pages.
You will find that they use lots of heading and subheading.
This gives a nice user experience.
4. Use Bullet point
When you have examples, ideas, then use a bulleted list. It is an easy read, help the user to make a decision
For Example, look at the example below
This is the search result of "Best workout at home"
It gives a bulleted list of workout steps.
5. Use images and screenshots
Who wants to read only text?
Images speak a thousand words. Provides data, statistics, ideas with the help of images.
That Improve User Experience of site
Dont use free stock photos. everone is using that.
We have to provide values to users through images. You can create images with the help of canva
Look at the top pages in search result pages. they all use images, screenshots.
When we use images in our content it decreases bounce rate. and time on site increases.
6. Use videos or Gif
When you use video in content, it increases time on site. use videos when possible
Look at the blogs of Ahrefs about SEO tips
They have put videos above content. so if someone wants a quick solution, then they will be going to watch videos, rather than reading text.
7. Use call to action button
Sometimes, users want a quick solution. they dont want read whole article.
In that place, we have to give call to action ASAP
For example,
When someone search "On Page SEO Template"
Tell me what users want in this case. Do they want 2000 words blog post?
No,
They want template as quickly as possible.
Look at the example below. Hubspot gives call to action as quickly as possible to download On page seo template
"Download for free"
They didnt write a long post.
So gives the user a clear call to action such as
- Subscribe to our blog
- Download PDFs
- Give contact us form
- Get Free Trial or free demo
- Get ---% discount
Conclusion:
The user experience signal is going to be very important in 2021. Put your 100% on user experience. then the user will love your site.
These are the steps to improve the user experience of the website.
Which steps you are gonna use, comment below.
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